Archive for the ‘Blog’ Category

We talk a lot here about our perfect people and why it’s important to identify them, but to date I have only shared my secrets for finding your perfect people with my coaching clients. When I decided to transform my coaching business, I promised to share with you these secrets at no cost. Today we’ll go over the first exercise you can use to begin to uncover your perfect people. Everyone has an inner critic. Much of the time this critic is telling us what we’re doing wrong, what we’re not doing enough or, simply, why we suck. There are (click to read more…)

As promised, I’ll be providing you with all my gems of wisdom regarding online marketing and blogging that I’ve developed through my coaching program. We’ll be discussing your perfect people, your tribal dialect, email marketing, writing titles that get clicked, see through purple panties and SO MUCH MORE. I want to start off by giving you a brief introduction into my philosophy of online marketing. Why it’s changed and why the tried-and-true methods of marketing no longer apply. Let’s say you’re opening up a purple panties shop in a new neighborhood. You hire a marketing specialist to research your target (click to read more…)